
John Lufburrow is the Chief Executive Officer of Revive, a healthcare technology company focused on AI-powered care navigation, virtual care, pharmacy services, and employer healthcare solutions. He leads the company's strategy to improve healthcare access, care coordination, and patient outcomes through connected, technology-enabled care models. Before becoming CEO, Lufburrow held senior leadership positions across healthcare, pharmaceuticals, and health insurance, building expertise in commercial strategy, member engagement, and organizational growth. He is a recognized advocate for transforming healthcare through responsible AI, integrated care delivery, and value-based innovation, with a particular focus on improving access and outcomes for underserved and rural communities.

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