Powered 500 · 2026POWEREDS. 432 of 500
Co-founder of Quest Nutrition, which scaled to a billion-dollar valuation and landed on the Inc. 500, Bilyeu then built Impact Theory into a global media platform spanning YouTube, gaming, and comics — proving consumer brands and storytelling can compound.
Tom Bilyeu co-founded Quest Nutrition, growing it to a billion-dollar company and an Inc.
500 ranking before its exit. He now leads Impact Theory, a media studio whose YouTube show on entrepreneurship and personal development reaches millions globally. The company has expanded into gaming, comics, and digital storytelling at the intersection of media, technology, and culture.
Interview · In Pipeline
Sponsored placement
An invitation, extended to Powered readers.
Drive the Continental GT S.
Request a test driveBentley T&Cs apply
