
By building Zola into one of America's most-used wedding platforms — letting couples register for experiences, cash funds, and products from any retailer — Ma upended a bridal-registry model that hadn't changed in decades, reaching millions of couples since 2013.
Shan-Lyn Ma co-founded Zola in 2013, a wedding registry and planning platform that lets couples register for experiences, cash funds, and products from any retailer alongside tools for guest lists, invitations, and vendors.
The platform has served millions of couples. Before Zola, Ma held product roles at Gilt Groupe and Conde Nast, and has been named to Inc.'s Female Founders 100 and Fortune's 40 Under 40.

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