Powered 500 · 2026POWEREDS. 125 of 500
After founding Simple Mills in 2012 following personal health struggles, Katlin Smith built one of the fastest-growing natural food brands in the U.S., earning shelf space at Whole Foods, Target, Costco, and Kroger by replacing refined flours with almond flour and coconut sugar.
Katlin Smith is the Founder and Advisor of Simple Mills, the natural food brand she founded in 2012 and built into one of the fastest-growing clean-ingredient companies in the United States.
Simple Mills makes crackers, cookies, and baking mixes using almond flour, sunflower seeds, and other minimally processed ingredients, and is widely distributed at Whole Foods, Target, Costco, and Kroger. Smith has been recognized by Forbes' 30 Under 30 and Inc.'s Female Founders 100.
Interview · In Pipeline
Sponsored placement
An invitation, extended to Powered readers.
Drive the Continental GT S.
Request a test driveBentley T&Cs apply
