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By stripping out audiology gatekeepers and driving hearing aid prices below $100, Patel built Audien into a mass-market direct-to-consumer company reaching millions of Americans priced out of legacy options that routinely cost thousands per pair.
Ishan Patel co-founded Audien Hearing, a direct-to-consumer company offering FDA-registered hearing aids starting at under $100, sold without an audiology appointment.
Legacy hearing aid manufacturers charge thousands per pair through gate-kept audiology clinics. Audien has grown through digital-native marketing and direct distribution, expanding access to the millions of Americans who could not afford legacy options. Patel was named a 2025 EY Entrepreneur of the Year National Emerging Award finalist.
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