Gustav Söderström.

Gustav Söderström is the Co-President and Chief Product Officer at Spotify, where he leads product development, engineering, data, design, and research across the platform's global operations.

While Söderström is not Spotify's founder, his two-decade leadership role at the company has been instrumental in building Spotify's product strategy, personalization technology, and AI-driven recommendations that power its 600+ million user experience. Under his leadership, Spotify has launched transformative features including Discover Weekly, personalized playlists, podcast recommendations, and AI DJ. Before joining Spotify in 2008, Söderström founded Kenet Works, a mobile software startup, and he has been recognized as one of the most influential product leaders in technology. His work sits at the intersection of music, technology, and data science, fundamentally shaping how the world discovers and consumes audio content. His ability to consistently ship products used by hundreds of millions of people while building one of the most technically sophisticated recommendation systems in the world demonstrates operational entrepreneurship at massive scale.