Exclusive interview with Vuyanzi Rodman. Edited by Powered Magazine
Vuyanzi Rodman helps black women leaders overcome the overwhelming uncertainty about their next chapter so they can live the confident, soul-connected life they desire. We reached out for an interview. Read more to find out how you can succeed as a woman in a finance role.
Tell us about yourself and your business.
My name is Vuyanzi Rodman. I help black female leaders make career transitions with ease. I am a transformational life coach and a certified executive, career, and life coach. I am a motivational and inspirational speaker. I have also been a TEDx speaker. I unapologetically focus on black women, who have statistically been overlooked, are more likely to not get career support in their jobs, and are paid a lower wage.
In the Career-Passion-Acceleration Coaching Programme, black women leaders are equipped with lessons to help them clarify their visions, overcome obstacles, and take action towards the dream life they desire. The main staple of the programme, however, is the 1:1 coaching designed to help my clients move the needle in their lives towards their career goals.
What were your biggest challenges when starting your business?
The biggest obstacle I had was believing in my own coaching abilities. I have taken my craft seriously from the start. I have occasionally doubted my ability to change someone else's life for the better.
How have you handled success and failure over the course of your career?
At every turn, I have gained knowledge. I'm still learning. We may learn lessons from both our successes and mistakes. I have no regrets about what I've experienced.
What strategies do you use to stay competitive in a changing market?
To increase my expertise in a market that is evolving, I'm ready to take classes and get coaching. The most crucial thing is to develop my abilities for my clients, because the better I am for them, the more competitive I am in the market. For instance, I'm now enrolled in a programme that teaches me how to use AI while also assisting me in improving how I promote my services.
What motivations drive you to keep pushing forward in the face of adversity?
I'm inspired to keep moving forward by a burning passion. Through my coaching and speaking, I hope to have a positive effect on the world. This is what I want to leave behind for my kids and the others in my field that come after me. I aim to be the shoulders others may stand on for their own advancement, just as I stand on the shoulders of my ancestors, who made significant sacrifices to get me where I am today.
What advice would you give to someone just starting out in their chosen field?
There are many of us coaches, and the research indicates that the majority of us do not make enough money to support ourselves. We can all take something from this: mastering the business of coaching is just as crucial as learning the craft.
How have technological advances affected the way you conduct business or operate your venture?
Since I started my firm five years ago, I have concentrated on how technology may assist me, from straightforward calendar systems to intricate CRMs (customer relationship management) and automations. I had been coaching virtually before the epidemic shutdown. Even then, I viewed myself as a worldwide coach and made myself available online. I let my clients book their own appointments using technology since it is easier than going back and forth. And since a CRM was not really helpful to me, I have ceased utilising one for the time being. My most recent technology takes advantage of AI (artificial intelligence). Despite the fact that I am only getting started, I am optimistic that this will alter everything.
In what ways has customer feedback or response influenced how you prioritise goals or objectives for your business or venture?
Customer input played a crucial role in how I developed my goal of assisting black women leaders. I had no market niche when I initially started. I was curious as to who would be naturally attracted to me. I frequently heard comments about how validating my presence as a coach was for black women, and more and more people started using my services. As a result, I have reached a point where I consider Career-Passion-Acceleration as a movement rather than just a coaching programme that I have created with the aid of the feedback.
What have been the most rewarding and difficult aspects of your chosen career or business path?
The most satisfying part of my job as a transformational life coach is seeing my clients achieve their goals. How can I not be thrilled to be a part of seeing my customers advance their careers, grow their businesses, and increase their income? As a coach, nothing is more rewarding to me than witnessing a client's confidence soar, their bravery in facing their fears, and their recovery from past trauma. As someone who teaches about the Law of Attraction, I do not lean into the affirmation that something is difficult. When I don't grasp anything, I consider learning a luxury.
How has working remotely or online impacted your business or venture over the past year?
There were no adjustments for me to make since I decided to work remotely from the beginning of my business.
What tips would you like to offer to others who are in a similar position to you but looking to take their careers or businesses further?
I cannot stress enough how important it is to fall in love with the coaching industry. If you love what you do as a coach, you will most likely enjoy the process of advertising your business and engaging in conversation with others. Get passionate about business sales. Never be hesitant to outsource. You shouldn't necessarily create a website just because you can, for instance. Be careful what duties you accept, and consider whether the time is being used productively for your company. Look at the lessons you've learned, especially while going through character-building experiences, because your life—the good, the terrible, and the ugly—may be used as an example for your clients. Consider: How can I use this to best serve my clients?
Is there anything else you would like to share with our readers that we haven’t already discussed?
I have three kids. I left a well-paying full-time job in order to pursue the professional path that has always been in my heart. I am also a certified Law of Attraction practitioner. I provide no-cost purpose-finder sessions (30 minutes).